Separate Brand from True Organic Growth in One Click
Ditch the complex GSC Looker Studio dashboards. Keep Omni automatically detects typos, CYR/LAT transliterations, and edge cases to reveal your actual non-branded SEO performance.
Performance by Brand Type
Last 28 DaysDetected Variations
Why this matters
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Zero-Regex Variation Mapping
Our BrandManager logic handles typos, IDN, Cyrillic, and Latin variations automatically. No more complex Regex.
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Separate Growth Strategies
Isolate your brand defense traffic from true organic growth. Prove SEO value to clients instantly.
Target Keywords
How it works
Get crystal clear data in three simple steps. No coding required.
Connect Data
Securely connect your Google Search Console property with 1-click OAuth. We analyze your query history instantly.
Smart Detection
Our algorithm scans for your brand name, including common misspellings, typos, and variations.
View Insights
See your "True Organic" lift. Export reports that prove your SEO strategy is working, independent of brand fame.
The "Hidden" Brand Traffic
Most SEO tools rely on simple "contains" filters. If your brand is "Acme", they miss "Akme", "Ac me", or "Acmme".
Keep Omni's BrandManager digs deeper. It identifies navigational intent even when the spelling isn't perfect.
This means your "Non-Brand" bucket is finally clean. When you report a 20% increase in traffic, you know it's because of your content strategy and search intent optimization, not because you ran a TV ad last week.
Frequently Asked Questions
Can I customize the brand rules?
Yes. While our auto-detection is powerful, you can always add manual include/exclude rules to fine-tune exactly what counts as "Brand" for your specific case.
Does this work for historical data?
Absolutely. Once you connect your GSC property, we apply the segmentation logic to your entire available history (up to 16 months depending on GSC retention).
How do you handle branded products?
You can define whether product names (e.g., "iPhone") count as Brand or Non-Brand depending on whether you are the manufacturer or a retailer.
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